Nu brand flexxx (NBF) was founded by Richie Montana, who for many years was on the Underground Garage scene and released hits such as "Roses are Red," But when the times changed Richie wanted something new to bring to the scene, leading him onto new and fresh talent he recruited Boya Dee, Sas Killa and Likle P to join the team in 2004.
Shortly After they joined, Richie decided to hand the crew over to Sas Killa, who had then recruited members such as Striver
(Striver Productions), Vener Remah and Darq e Freaker.
As a collective they started hitting most underground radio stations incluing the well known 1Xtra.
Past.
Nu Brand then went on to release a video for the track "Dreaming" Ft. Chanel, Sas Killa and Mr Wong in 2005, which reached No.3 in the Channel U charts and received numerous amounts of radio play on various stations such as 1Xtra. By the time 2006 kicked in, the infamous "Gash By the Hour" track was launched onto TV screens, which went straight into Channel U at the No.1 spot for a massive for 13 weeks. The track received huge responses from Djs and fans with an equally impressive amount of spins on 1xtra, Choice FM and a wide range of underground stations. The track also featured on underground cd compilations. Following the success of Gash By the Hour
they then decided they would
call on a household name for a 2007, a remake of Maxwell D's track "Serious", they recruited more talented MC's including Infa Red, Hoodlem, Brags, Tall Kid, Meter and blacks. The track was named "Anthem" and after release the video also went straight in at No.1 on Channel U and stayed there for 10 consecutive weeks. All 3 tracks were Produced by Striver Productions whilst "Anthem" was co-produced with Freaker.
2008.
On a roll the boys then did a cover of the Gorillas "Feel so Good" and got massive radio spins from Djs Such as Westwood, Semtex, Cameo, Mastersteps and a long list of others.
Brags who is part of the Nu Brand team also released a solo track on to Channel U, which has been receiving massive plays and is being played on various underground stations.
NBF style is like no other, the dress sense 'colorful and funky.' As you can see from their music videos, Nu Brands style is a big influence on their music, which is why they are so interesting to watch and a worthwhile journey to go and see live.
Nu brand flexxx are notorious for their energy, all of their videos and shows have a great amount of energy. Full of dances, jokes and enough talent to show kids, teenagers and adults the fun side of music!
Nu brand flexxx is not just a group, it's a lifestyle.
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