MUSIC! And not your dial up the old FM and fall asleep waiting until an actual good song comes on. Also, Imo's pizza, indie rock bands, Cunetto's, loud raucous concerts, liberal (in the best sense of the word) friends, NPR, and listeners who understand that radio should challenge your mind - not stagnate it.

Our current fave's - animal collective, flaming lips, wolfmother, little killers, rakes, and people in planes. But we don't stop there. Go to the 3WK chart at 3wk.com to see the full expanse of what we play. We believe that radio shouldn't be limited to one sound or just those songs and artists you've heard before. Radio is continous discovery and we aim to make it one hell of a journey!

who has time for movies with so much good music just sitting there on our desks waiting for us to listen? although 'run lola run' comes to mind as a non-waste-of-time. and anything mst3k, or movies that makes more sense after you've had a couple of drinks.

independent artists brave enough to NOT sign with majors and who know that the internet is the savior of indie music; jim's mom; our tech guys chris and gus, now living in NYC (we're SO jealous); wanda's sister cindy (who survived a liver transplant and still smiles); our military fans in Iraq and Afghanistan; listeners all over the world brave enough to seek out new music.