Throughout his eleven-year career in dance music, Asad Rizvi has maintained the uncommon position of being a DJ and a producer who is respected equally in both crafts. But this is no fluke: years of hard work, an unbending dedication to his art, and an uncommonly versatile talent have yielded a career that only few can boast.
Since his debut release back in 1995 (with Ian O’Brien), Asad's contribution to underground dance music has been second to none. With over 90 releases and remixes to his name, his recordings have gained a reputation for their diversity, warm production and dynamic, be it on the dance-floor or off. The broad-minded aesthetic of his music is clearly reflective of early years spent in an assortment of countries and a musical backdrop that was no less colorful. His taste for musical creation was developed on school and college recording facilities from the age of 13 onwards. The combination of musical theory, technical knowledge and an early exposure to the workings of music industry gave him an edge that has since been developing leaps and bounds in every sense. Effortlessly capable of creating anything from lush Brazilian-influenced vocal melodies to spine-chill-ing electronic basslines or Chicago inspired jacking beats to blissed-out down-tempo backing sections, Asad is more than your average producer. He has music and rhythms running through his veins.
His DJ career, that began in 1994 in the humble studios of a West London pirate radio, began its bloom towards the end of the nineties, taking him to hundreds of venues across five continents, including some of the worlds most well respected clubs including Fabric (London), Pacha (Buenos Aires), Stereo (Montreal), Folies Pigales (Paris), Roxy & Mecca (Prague), Crystal (Istanbul), The End (London), and playing to crowds of up to 20,000 people. His infectious yet eclectic slant on House music regularly allows him to satisfy the most purist dancefloors on the scene to the most up-for-it commercial crowds.
Having been dubbed a "new school hero" by Muzik magazine in 1998, "Producer for 2000" by Mixmag, and a "DJ for 2000" in The Face; a "Best Compilation of 2003" in M8, his distinctive sound has consistently won him support from the industry’s leading music publications and DJs alike. Over the years his work has won the avid support of jocks as diverse as: Danny Tenaglia, DJ Heather, Laurent Garnier, Terry Francis, Tom Middleton, Doc Martin, Adam Freeland, Gilles Peterson, Fred Everything, Danny Howells, Desyn Massiello, Mr. C and seemingly countless others.
Recording under a number of guises as well as his own name, Asad’s sprawling discography covers a multitude of well-respected labels including Om, Global Underground, The End, Loaded, Honchos, Visitor, SoCo Audio, Matter/:Form, Urbantorque, Eukahouse, as well as his own imprints Wrong and Reverberations, both of which are more active than ever.
As a remixer he has laid his magic finger on artists such as the old-skool hip-hop pioneer Kurtis Blow, the legendary Miami house outfit The Fog, NYC kings of vocal House Blaze, US underground legends Iz & Diz, San Francisco deep house whizzkid Charles Spencer, the ever ubiquitous Mr. C, Sheffield’s Swag and many, many others. The credentials, including three mix CDs and countless compilation licenses are just too long to be mentioned here.
Late last year, Asad joined forces with the reknowned DJ Ashley Casselle and vocalist Ben Lost to form The Remote, intially to aid competion of their album on Global Underground, but now as a full member of the group. "Too Low To Miss" was released to critical acclaim including Album of the Month in DJ and entered the top 20 dance albums on iTunes. The trio are now taking their show live and working on a new album project for release next year.
Having recently been invited to be the Om Records London resident, Asad’s DJ schedule is getting no less busy with addtional new residencies Brighton and Bulgaria, as well as at his own Reverberations parties in London. With a string of new releases and remixes, a new mix CD and more material from The Remote, Asad is set for yet another busy year in 2007.
"there's no place like home" they say and they say it too right!! I was longing to get back and am not thinking of heading back or going else where for a while for now. things are working out so easily. already have a good job, a nice flat, great friends and most importantly a great family who support me for everything.. I do miss a few people in london though ;) stay in touch.. much love and massive smiles xxx Reyhan
Simon Morell - (DDD), Luke Donington & Dynamic Brothers playing underground house & techno upstairs and Beef Boogie On take over the disco basement. FREE BEFORE 11 / £3 CONCESSION TILL 12 / £5 AFTER.
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