AvantGarden Social lounge,

"If you KNOW that you're fcked then you're not. If you think that you're not, then you are." - Martin Atkins These zen-like words of wisdom come from one of the music and art industry's most outspoken contributors: Martin Atkins. Martin will be giving a 90 minute seminar and 60 minute DJ set in Houston, TX. For over three decades Martin has been at the cutting edge of where the entertainment industry is and where it's headed, whether through his work with Johnny Rotten's band, Public Image Limited, playing with Nine Inch Nails, touring the world with his own band Pigface, or working with Beijing's emerging Indie Rock scene. In 90 minutes you will learn: **How to make more money on the road** **How to get more people to come to your show** Who should attend? Anyone interested in learning the latest music marketing techniques which successful musicians use in the US to build a buzz, grow their audience, and sell more CDs. Who should NOT attend? Anyone who thinks they know it all. Agenda will cover: * State of industry * Strategies for successful touring * Why you must book yourself * Marketing * Packaging * Questions from the audience Cover Charge for DJ set upstairs w/DJs Mina & G3N3S1S of Underworld/#'s after the lecture: $5 *Please note: There is a $5 cover charge for the DJ portion only. The seminar is free.