Contents B612- #1, Lovely Creatures:
4 Colophon
5 Editor's Note
6 NEWS
8 STYLE - East Coast vs. West Coast
Doggy style from the streets of America
10 STYLE - Wild Thing by Marc Deurloo & Maaike Holvast
18 STYLE - The Horn of Plenty by Sander Tiedema & Maaike Holvast
24 FASHION -Illustration by Lane Gry Kristensen
26 INSIGHT - ANIMALISTIC
"It's definetely not a question of strutting about like a peacock."
Essayist and biologist Arjen Mulder about why people use animals as a fashion item.
30 INTERVIEW - MEET THE MAOMAS
32 REPORT - Cow Cuddling Sessions by Kirstin Hanssen
38 BEAUTY - SNAIL POLISH by Sander Tiedema & Liza Witte
42 ART - Becoming Animal
43 OPINION - GOING THARN
"My mountain goats were simply going tharn. After all they're only human." Shari Swan, CEO and founder of Streative Branding in Amsterdam, about similarities between animal kingdom and customer behaviour.
INTERVIEW - PET FASHION WEEK 2007 by Kirstin Hanssen
50 STOCKISTS & INQUIRIES
About me: B612 is an international, irregularly appearing publication, released at the opening of the Amsterdam International Fashion Week (AIFW) in 2007. According to B612, fashion and style are not only about coolness and clothes, but cultural phenomena that are strongly related to societal developments. The name of the magazine is taken from the book ‘Le Petit Prince’ by Antoine de Saint-Exupéry. B612 is the name of the asteroid on which the main character of the book lives. His mini-planet is a condensed, simplified universe that represents the complex reality of the real world, just like fashion can be seen as a representation of larger things.
Each issue of B612 magazine will have a different theme, focusing on an upcoming or ongoing trend. The theme of issue 1 was ‘LOVELY CREATURES’. This refers to our changing relationship with animals and the fact that animals are becoming ubiquitous in fashion: from haute couture to streetwear. ‘LOVELY CREATURES’ covers a report about cow cuddling, an interview with the organization of NY Pet Fashion Week, a fashion shoot with the mascot of a leading jeans brand, and much more (see left for contents table). B612 will appear again in future. Stay connected!
ORDER B612 - #1 LOVELY CREATURES NOW!
50 pages, international edition, see left table for contents.
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