We call it "Big Don's Beat" and his music is for everbody. Positive lyrics and simple beats are a powerful force in the hands of this nine-time Austin Hip Hop Artist of the year.
Since 2003 Hip Hop has been the official choice of American youth. Until now the beats stopped there; everything was PG-13 at best.
Today "children's music" is the brightest star in a struggling industry with category sales up over 300% in the last 10 years.