Located in the heart of Los Angeles, Brooklyn Projects (BP) is a world-renowned skateboard shop, streetwear boutique, and art gallery. BP was founded in December, 2002, by Dominick DeLuca, former pro BMXer, avid skateboarder, record company executive, and MTV VJ.
Before BP, DeLuca was the former owner of Brooklyn House, Melrose Avenue's original skate shop and street-scene hub. Through the shop, DeLuca fast became connected with Hollywood's A-list celebrities and top professional skateboarders, including Chad Muska, Eric Koston, Stevie Williams, Gino Iannucci, and Kareem Campbell. Brooklyn House's first pro sponsored rider was the late, great Keenan Milton, who was not only one of the skate world's most prominent talents, but DeLuca's best friend.
As years passed, in response to the industrialization of the average skateboard shops around him, DeLuca sought to revive the heart of skateboarding in the form of a street-wise skate-boutique. With the partnership of "Hiro" Nagano, and "Merf" Osborne (an O.G. Venice skateboarder/surfer and established entrepreneur), the trio founded Brooklyn Projects. The store operated behind the design expertise of Niko (designer/visionary behind such companies as Evol, Osiris, and Circa). By offering a prime selection of top-notch skateboarding brands and street-couture lines, Brooklyn Projects fast became known as L.A.'s premiere skateboarding headquarters, with skate boutiques worldwide following suit.
Brooklyn Projects is also noted for it's art gallery, which hosted Circle, the 1-year-anniversary for L.A. clothing line, The Hundreds. The group show featured such artists as Buff Monster, Craola, Mike Giant, and Methamphibian. Andy Howell followed with a solo exhibition at the Brooklyn Projects Gallery.
Perhaps the greatest draw to Brooklyn Projects is the backyard mini-ramp which is frequented daily by such riders as Muska, Andrew Reynolds, Mike Carroll, Scott Johnston, and even skate legends Christian Hosoi and Tony Alva...
Or perhaps it's BP's regular star-studded clientele, including Damon Dash, Jay-Z, Gwen Stefani, Pharell Williams, Paris Hilton, Omarion, Travis Barker, The Game, Fred Durst, and the collective members of Good Charlotte, Anthrax, Mobb Deep, Deftones, and even The Geto Boys. Stop by any day of the week and take a gander...
Over the course of 2005, Brooklyn Projects opened its own store in Hiro's hometown of Hiroshima, Japan. The year also witnessed BP's much-talked-about collaborative projects with renowned brands, including a skateboard with Girl Skateboards, and the DC/Brooklyn Projects/Methamphibian shoe!
The momentum hasn't stop in 2007, another shoe collaboration, with footwear leaders Circa. And opening an additional location in the heart of Los Angeles, Echo Park. With many other projects in the works '07 should be an adventurous year.
This is skateboarding. This is Los Angeles. This is Brooklyn Projects.
Brooklyn Projects - "End of Summer" Tees - Out August 25th!
Freestylin' Party - Brooklyn Projects x Nike SB
Who I'd like to meet: People who are true to it not new to it.
25 TA LIFE=NYHC 16 YEARS STRONG NEW CD OUT NOW 25 TA LIFE-FOREVER TRUE REPRESENT OVER 20 SONGS 25 TA LIFE NY TO FLORIDA TOUR NOV 2008
oct fri 3rd workin on new cd 4th off workin on new cd 5th off workin on new cd
thur oct 9th/12TH =WORKIN ON NEW CD
fri oct 17th open sat oct 18th OPEN sun oct 19th OPN @
FRI OCT 24th albany ny @fuzebox SAT oct 25 montclair nj @meatlocker with iso SUN OCT 26TH NEEDED
fri oct 31s t @kave bucksport maine florida kick off date sat nov 1st boston TBA sun nov 2nd RHODE ISLAND @LIVIN ROOM
m/nov 3rd off t/nov 4th =off wed/nov 5 off
thur /nov 6th frederick ,md @old town tavern fri/nov 7th charleston sc @oasis sat/nov 8th havelock nc @nightmare factory sun/nov 9th myrtle beach sc @hazmat mon 10th COLUMBIA SC @HEADLINERS tue 11th jacksonville fl tba wed 12th tampa fl@brassmug thur 13th miami fl@churchchills fri 14th vero fl@filthy mc nastys sat 15th melbourne fl @hustler sun 16th west palm beach fl@mr gs mon 17th daytona beach fl@tatitude hook up tue 18th sc tba WE NEED wed 19th we need thur 20th wilm nc @luckys fri 21st VA =WE NEED sat 22nd WE NEED sun 23rd we need
dec 5th loft poughkeepsie ny chance complex dec 6th maine tba dec 7th @brickhouse dover nh 25 ta life /e.o.p./syt/qtj=4 bands
HIT UP MY BLOG/25 TA LIFE BLOG FOR DATES BOOKED/NEEDED
DONT BE SHY YOU FUCKS GET IN TOUCH
nov florida tour 08 =first 21 days jan 09 = west coast tour =first 14 days march 2009 =
Emortal teams up with Artsprojekt to do limited edition skateboards.
Emortal teamed up with skateboarder & artist Andy Howell & Artsprojekt to do limited edition skateboards. Among other brand collaborations are Crooks & Castles, Foreign Family, Obey, & Hellz Bellz among the few.