coup d'etat (pronounced /ku de'ta/) BROOKLYN is a graphically bold clothing company based out of the Bedford-Stuyvesant neighborhood of Brooklyn, New York, whose brand philosophy follows the principle "live to change something.”
The term ‘coup d'etat’ means ‘a (sudden) blow (or strike) to a state, in French, is synonymous with an aggressive overthrow of an establishment. Coup d’etat Brooklyn has embraced this as a brand concept as we aim to “change” the current “state” of urban fashion.