Hybridlab csc

About me:

Are You In The Fashion/Lifestyle Industry?

The creative skills challenge is an ESF funded project run by Innovative Enterprise Action (IEA) to help fashion and lifestyle businesses realise their potential and increase growth.

We will promote you and the work that you do. We are different from other organisations as we focus on the individuals behind their work, giving a more personal approach to promotion.

As a member you will receive your own profile page which can include a biography, work review and a portrait shoot with one of our photographers.

There is also the possibility you will be filmed for mini-documentaries for our site, highlighted in our bi-monthly fanzine HybridLab Headlines or even become our Featured Artist of the fortnight.

In some circumstances, we may be able to offer further promotional support to you at no cost –check out some of the examples on this page to see what we can do!

Interested? If you are interested in signing up, please get in touch with us either via email, or on our MySpace site: www.myspace.com/hybridlab and we can provide you with further details.

Identify your US market with FIT
With an online course developed by the Fashion Institute of Technology, you will be able to identify your target market in the United States. Working with tutors online in New York, you will complete 4 online sessions to help you identify available markets and competitors in the United States.

Customise your MySpace
MySpace is increasingly becoming a powerful on-line marketing tool forcreative businesses. And best of all – it’s free! To be able to draw people in through MySpace, you need to have an interesting and professional looking profile. This one day workshop will enable you to customise your site to make it stand out from the rest.

Free membership on Fashion Enter
We can offer a one year membership to the online not-for-profit organisation Fashion Enter. 

Understanding Online Marketing
This half day session will focus on the most effective ways to market your business and product using the internet through a combination of case studies and practical exercises and discussions. This session can be tailored towards your own product if you so wish.

Free Electronic Catalogue
With more and more designers entering into the market every year, it is important to give yourself every opportunity to stand out from the crowd. IEA is able to offer selected designers the opportunity to have an interactive ‘look book’ featuring images of your collections, bios, press information and anything else you would like or need to effectively promote yourself.

Free Website Promotion
Alongside the look book, selected designers will be invited to apply for promotion on our web portal, www.hybridlab.org Selected designers will be offered a written review/biography hand - in some cases – photo shoots to go into a profile that will be hosted on our website. There is also the opportunity for people to be promoted through our fanzine and other events free of charge.

Interactive Electronic Training Programme
This tailored training programme ( presented on a 256MB USB stick) is designed to give you valuable information.