From Hip Hop to other post modern cultural movements, Exact Science is motivated by the hybrid, collaborative and fundamentally grassroots experience that spawns distinctive strains of urban art.
Recognizing these movements as a true testament to the devotion and diversity of cultural creators in our society, Exact Science acts as an agent and aggregator. We use core philosophies and practices employed throughout contemporary history to generate new concepts and styles. We seek opportunities to expand the different cultures of creative activity into the public domain and to promote urban art as fine art. Through the elevation of this art, we help to build intellectual capital and cultural relevance in our communities.
Always at the nexus of transformations in the urban landscape, Exact Science is committed to incubating urban art--in the street, studio, club and warehouses--while bringing it to more unlikely places, such as the gallery, museum, lecture hall or classroom. In doing so, we become a link between the present and potential audiences around the world.
OUR VIEWS ON DESIGN
Although typically thought of as a state of being-a final product, look, statement or otherwise-design can also pertain to a state of movement-an action, motion, execution of or progression towards a larger goal. When you design, you plan... and for Exact Science, although our essence embodies a particular aspect of urban culture, we aim to dig deeper into the subconscious of the cultural consumer and catalyze a community to contribute to their urban environs. Ultimately, our goal is to reach beyond the limit of "cool" (i.e. products that buttress our faith and belief in urban arts and history) and to stimulate people to participate in the historical making of contemporary urban culture.
With this philosophy towards design that MOVES rather than IS, Exact Science calls itself a concept studio. As a concept studio, we are involved with cultural production-whether fashion, music, dance or art-but also with cultural experience-providing platforms for cogitation, creation, instrumentation and debate. We shift between genres, scenes, styles, talent and media, drawing out the connective elements between them as well as highlighting their differences. In this manner, our concepts are expressed in a variety of formats without being bound by convention.
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