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FRAGANCIA

Fragancia a/k/a Fraga was born on October 10th in Dominican Republic. At the age of 10, Fraga and his family moved to Miami, Florida, a place where tropical music seems to come alive everywhere you turn. At an early age, Fraga knew that the world of music was where he felt at home. He set out for New York City in pursuit of his dream. Fragancia began to hone his skills as a performer by free styling and battling on the street comers of his Miami, Fl and the Bronx, NY neighborhood - a most unforgiving stage. He then graduated to countless open-mike nights in East Coast nightclubs. In 1996, DLG was created by the renowned producer, Sergio George. The well known, Latin Pop trip, came onto the music scene not in the usual, gradually stimulating way, but by forcefully hitting their so-called competitor with a barrage of Latin-infused world music that no one could match. The trio had a perfect combination. There was the strength of the group (James de Jesus a.k.a. Da Barba), the unpredictable wild one (Huey Dunbar), and the charming, smooth sex symbol that became the group’s balance (Fragancia). After challenging tours throughout Latin America, Asia, Caribbean, South America, several Grammy & Latin Grammy nominations, Billboard Latin wins, and six rewarding years of top-ranking hits such as NO MORIRA, LA QUIERO A MORIR, JULIANA, TODO MI CORAZON, the successful crew of three came to a fork in the road and decided to go their own musical routes. Fraga’s fiery passion for the art of performing remained strong, leading him to collaborate in significant work with famed artists Yolandita Monge, Luis Enrique, Dose of Fulanito, Servando & Florentino, Nora Nora (formerly of Orq. De la Luz), Issac Delgado, Sandy & Papo MC , Sexappeal, Amarfis Freddy Correa (formerly of Barrio Boyz) and others. This, of course, was simply a stepping stone for Fragancia’s true calling, a solo career. He is currently embarking on the journey of a lifetime. Fragancia’s latest project called Sofoke - I Don’t Care, to be released in 2009 under Cutting Latino, was produced by Game G, co-produced by Fragancia and it is sure to make you move with songs like, Antidoto y Veneno, Quisiera Saber, Mirala and SAOKO featuring Sex Appeal, which is currently in gaining position in Nationwide record pools and radio in the Northeast. Its sure to be the hottest album of the year! The talented rapper, songwriter, co-producer and best artist all around is doing a special guest appearance on an upcoming music video project for children with Freddy Correa (Barrio Boyz) to be released end of 2009. Fragancia is ready to take his place in the Latin Urban Hip Hop world. Not only does his album take music to another level, but Fraga’s stage performance will leave you wanting more. Undoubtedly, he is one of the best performers of this era. “Since I was a kid I’ve always wanted to show the world what I was capable of when it came to music I am sure the first album to my second album is going to continue to surpass everyone’s expectations. I just hope the world is ready.” says Fraga. The potential was somewhat hidden during his DLG years, but now it’s frontal, and full of flavor. Fraga is set on changing the face of Latin Hip Hop while making his fans say, “Wow!!!”