YOURDAMSELF ENTERTAINMENTS BIGGEST ARTIST - Living In Sin is a legend on the streets in many cities in the world including London and India. While SLE is on a hold for a minute, Living in Sin decided to work on his solo project. With Three Albums in the lab waiting to be released and being constantly busy with other artist’s projects, shows and tours, he is setting himself to be the next big thing.
He Raps, Produces music, DJ’s, manages artists and has a record label called YourDamSelf Entertainment. He even owns a franchise of Hip hop coffee shops in Mumbai called, “The Spot.”
Sin, with the lack of a music video manages to sell units of his mix CD in unbelievable quantities. Releasing 4 Mix CDs in one year, he’s continuously recording product in studio and has over eight albums of pre-recorded material. Living In Sin is incredibly becoming a brand fast in many countries.
Living In Sin is also coming out with two commercial albums in the same year, one of which is a double CD. The double CD will be his debut album in the west where as the second album will primarily be for the Asian market in the east.
With a video and single about to release, Living in Sin is one of London’s most unique artists. Headlining with big names such as, Coolio, Akon, Mobb Deep, DJ Whoo Kid Blacked eyed peas, Rishi Rich, MOP, Obie Trice (Shady/Aftermath, Eminems lable), Hardkaur (Sona Family) and Raghav. He is currently jumping from country to country, promoting his name.
By releasing street bootlegs that became popular, he built hype around himself, started performing on the club circuit and gained media attention.
He’s performed at most of the popular clubs in London and at open air events held at places like Regents Park, London, UK and Bandra-Kurla Complex, Mumbai, India.
He is producing music for a whole array of international artists, and currently doing tours all around the globe. He is also helping a lot of charity organisations to generate money for poorer countries. Being the face of, “Save our Future,” he is helping us generate a lot of money towards this charity.
In 2004, this young artist has launched his own clothes brand, which is already selling in four countries around the world. He self entitled it “Living in Sin” and the first range is called, “Ghetto Dreams.”
In June 2004, Living in Sin created a lot of attention in India & Dubai. He performed at a-lot of clubs including Velocity, Red Light and Lush. He was interviewed by NDtv, India’s biggest News Channel,, 92.5 India’s biggest Radio Station and written about by The Times of India, Their biggest daily Newspaper. He even recorded tracks with Deepal Shah (Baby Doll) and Anushka (Ex Viva and Channel V VJ. Living in Sin’s Smoke with me has sold over 10,000 in India and is still selling.
2004 also saw an attack on New York’s Hot97 Radio host Miss Jones for her unthoughtful breakfast show, Making a joke out of the Tsunami Victims who had suffered in Asia and Africa.
2004 also saw the birth of Sin’s CandyShop which is still to date the only night that plays Hip Hop throughout. This Also received a lot of attention all thru 2005 and 2006 with CTVs, “What’s up Mumbai,” and “After Hours with Nina” on Zee Café.
2006, Living in Sin appeared on VH1’s Hip Hop Hustle with Mobb Deep and performed at the JW Marriot’s Enigma alongside DJ Whoo Kid.
December 2006, Living In Sin’s “Fu*k The Police” appeared in Bobby Frictions BBC1xtra Chart at number 4 in the UK.
At the start of 2007, Living in Sin Rocked the Channel V Concert Which included acts like Akon, Priyanka Chopra, Shaan, Pakistani band JAL, Bappi Lhari, Shankar Esaan Loy and many more. He also supported Big Philly on the Smirnoff Tour in 5 Cities in India and played with Chris McGuiness, a New York DJ and producer, at Soho in Kolkata.
Living In Sin is currently working on his album which is due out early next year and early predictions indicate that success is imminent.
Released Material:
1998 Thuggin’ 2nite – SLE (single)
1999 Appeared on “DJ Phat Mix CDs.”
2000 Let Me Be (CD Single)
2001 Appeared on, “On A Rise 2001.” (Compilation)
2001 U may think that – SLE (Single)
2002 Appeared on, “On A Rise 2002.” (Compilation)
2003 Appeared on Charles Lee Rays, “Strictly 4 Queens Edition 1”
2003 The Calling (Bootleg Album)
2003 Appeared on Charles Lee Rays, “Strictly 4 Queens Edition 2”
2003 Appeared on Charles Lee Rays “Shockwave”
2004 Smoke with Me (Bootleg Album)
2004 Living In Sin – Blast Off (Single)
2004 Appeared on Ghetto Fabulous mix CD, “Empty the Clip vol 1.”
2004 Appeared on Shameless Money’s, “My Block,” Album.
2004 Appeared on Smith 00’s, “No Lay Lay,” Album.
2004 Appeared on Charles Lee Rays, “Nurishment”
2004 Heavyweight Champion (Bootleg Album)
2004 Appeared on Scrapp Dogg’s, “My World,” Album
2004 Appeared on Charles Lee Rays, “Collateral”
2006 Released Churaliya produced by Chris Mcguiness.
Venues Performed in:
Stratford Rex (Stratford, London)
Presidents Hotel (Philadelphia, USA)
The Arena (Morecambe)
Enigma, JW Marriot (Mumbai, India)
Bandra Kurla Complex (Mumbai, India
Regents Park (West End, London)
London’s Astoria 2 (Tottenham Court Rd, London)
Ministry of Sound (Delhi, India)
Vel-O-City (Haji Ali, Mumbai, India)
London Hilton (Park Lane, London)
Renaisant (Heathrow, London)
Squeeze, (Mumbai, India)
Rock Bottom (Mumbai, India)
Amnesia (Mumbai, India)
Red-Light (Mumbai, India)
Scala (Kings Cross, London)
Fairfield Halls (Croydon, London)
Lush (Lower Parel, Mumbai, India)
Soho (Kokata, India)
Tantra (Kolkata, India)
Synergy (Mumbai, India)
Soho (Pune, India)
Scream (Pune, India)
Sahara Nights (Kings Cross, London)
Trap (Soho, London)
Zenith (Park Royal, London)
Sway (Holborn, London)
Edge Night Club (Luton, England)
Gass Club (Piccadilly Circus, London)
Ezekiel (Peckham, London)
10 Rooms (Soho, London)
Palace Pavilion (Hackney, London)
The Brink (Old Kent Rd, London)
Streatham Common (London)
Sound (Leicester Sq. London)
Propaganda (Soho, London)
Plaza Hotel (Victoria, London)
Cartoon Club (Croydon, London)
The Mass (Brixton, London)
Le Fez (Lewisham, London)
Diamonds (Streatham, London)
Illusions (Streatham, London)
Imperial Gardens (Camberwell, London)
Stanley Halls (Norwood, London)
Benneys (Bayswater, London)
SLE
Could these young talented musicians from South London be the next big thing? Yes! These guys are about to explode with the success of their underground hit ‘U May Think That’ released in October 2001. They are also featured on both up and coming albums, ‘On Road’ movie and soundtrack, and ‘This Life’ which is due out at the end of this year.
The group consists of three members, Living in Sin, Shameless Money and J-Thrilla who all met at a very young age and decided to make a rap act called SLE (South London Elements.)
SLE controlled “On a Rise 2001”, have more big tunes on “On a Rise 2002”, one of which is planned to be released as a single as well as releasing their own album
next year. Before signing to YDS these boys had records that they distributed themselves, then record companies showed interest in signing them. “Move over Coolio, step over Snoop Doggy Dogg and make way for the new Hip-hop band set to take London by Storm.” This quote was taken from the South London Press in 1998. They were right!
Between 1995 and 1996, they entered numerous talent shows and won most while coming second in the rest. By the age of 16, they were P.As for the biggest clubs in London alongside receiving magazine attention. Performing with established artists from the US and UK has also added to their popularity. They have supported the likes of Grammy Award Winning Artist, Coolio, Cappadonna (Wu Tang), MOP, Shola Ama, Shai and Foxy Brown.
In 2001, they helped people affected in India by Earthquakes through performing and donating all the proceedings to the cause as well as doing adverts for Asian Digital Television. They recently blew up the 3 Wise Men show on Bassline FM and are constantly air-played By Choice FM’s CK Flash and a number of pirate Radio stations.
SLE are also attracting a vast amount of media attention from widely read magazines such as, Eastern Eye and Hip Hip Connection. They are currently working on their first solo project ‘The Great Fire of London.’
Released Material:
1999 Appeared on “DJ Phat Mix CD’s.”
2000 Let Me Be (CD Single)
2001 Appeared on “On A Rise 2001” (Compilation)
2001 U May Think That! (12” Single)
2002 Appeared on, “On A Rise 2002” (Compilation)
Venues Performed in:
Stratford Rex (Stratford)
Presidents Hotel (Philadelphia, USA)
The Arena (Morecambe)
London’s Astoria 2 (Tottenham Ct Rd)
London Hilton (Park Lane)
Renaisant (Heathrow)
Fairfield Halls (Croydon)
Zenith (Park Royal)
Sway (Holborn)
Gass Club (Piccadilly Circus)
Ezekiel (Peckham)
Palace Pavilion (Hackney)
The Brink (Old Kent Rd)
Cartoon Club (Croydon)
Le Fez (Lewisham)
Diamonds (Streatham)
Illusions (Streatham)
Imperial Gardens (Camberwell)
Stanley Halls (Norwood),
History Highlights:
1993 Living in Sin performed regularly at Bahai Bhavan in Panchgani, India.
1995 SLE came 1st place at Maximum Exposure and 3 other Talent Shows.
1996 Living in Sin and Coolio blew up Fairfield halls together.
1998 Living in Sin makes Foxy Brown fans react on stage with her at Stratford Rex.
1998 Living in Sin performed at Wu Tang’s Cappadonna’s album promo in Brixton.
1999 SLE burned Shai’s show at Stratford Rex.
2001 Raising money for India’s earthquake Appeal.
2001 Shocked Stratford Rex at MOP’s Show.
2002 Money and Bless tore up DJ Dodges Birthday Party.
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Much love and success Muahzz and God Bless Ur friend and artist from Miami Sheena
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