So, as I was saying… there was this guy talking about this new retail theory and how it impacts on the marketing of music in the 21st century. He was banging on about the interweb and downloads so I thought we should harness the new tricknology and do something real positive with it.
It’s time we came up with a more sensible way for Artists to make money – what with this new fangled multi media world imposing a new world order. I figure we should find our rightful place in the pecking order and find a way to get our creations to the consumer hungry public.
So we came up with the Long Tale concept. A label, marketing device which would enable credible Artists to get their work to people who really appreciate what they are doing. It would also help make sure that the cash that the consumer pays finds its way to the Artists who created the work. Rock on Long Tale!
Artists:
Bob Holdoyd...
Provides an ambient, world fusion, experimental, chillout, electronica. Spiced with world influences, his music touches all corners of the globe. He pioneers music that knows no boundaries.
Emila Sosa...
Brings groovy bass lines and deep rhythms till the sun comes up. The album Rhythm Of Life will be released by Long Tale Recordings in the UK (In association with 5 Points Records USA)
The Dhol Foundation...
Are lead by Johnny Kalsi. Johnny's name is linked with some all time greats including the likes of Robert Plant, Peter Gabriel and Transglobal Underground. He has become a permanent fixture with the Afro Celt Sound System as well as fronting his own band.
Charlie Winston...
Travelled around Europe doing gigs in all sorts of random locations. From the bridges of London to flea market cafés in Berlin and Parisian burlesque parties, Charlie draws many influences into his music.
Rachael Roberts...
Draws jazz influences and mixes it up with a bit of folk. She says "I love atmospheric soundtracks and the beauty of orchestral works. My dream would be to sing and record my electronic compositions with a big band, complete with a string section!" Her debut album Quietude, produced by Alex Swift, has just been released.