I am the MD of XSEO Ltd an Internet Marketing / Search engine Optimisation (SEO)
Company.
Trained as an Electronics Engineer in the early 80s, I stayed within the electronics
industry for 15 years. The latter part of this period was as MD of HHV Ltd, part
of the Hawco Group. During this period I spent a significant amount of time travelling
around Europe, Hong Kong, China, Japan and the USA. By chance in the mid 90's
I got involved with the groups internet
marketing.
That is where the search
engine optimisation expertise came from, it started with a need as an "ordinary
punter", having built a website how do you turn it into something that
makes a return on investment? So when in 2001 I took the reigns of the first
incarnation of what was later to become XSEO, I was very much aware of the needs
of the end user / web site owner.
In 2004 Microsoft decided introduce its own search engine to rival
Google and Yahoo, to do this they decided to put a team together of SEO's, Academics
and Power Users. To my surprise Microsoft invited me to join a very select team
to fly out to Seattle to discuss the software giants new search engine. Being
one of only 8 SEO's globally and the only UK SEO, I could hardly refuse.
The "Search
Champs" now meet on a regular basis at Redmond and continue to be part
of MSN's external team.
I have spoken at various local and national events on the
subject of SEO, including the world famous Search Engine Strategies (SES) Conference.
I write a search news
blog, run SEO
training courses and seminars and even publishes free
tutorials on the subject.
