Mark Berger

About me:

I have been in recruiting and staffing since 1979. Back in the early 1990s I became an early proponent of using the Internet for sourcing candidates for my open assignments. We started by running classified ads on the text versions of AOL and Compuserve for COBOL and Assembler programmers

In the middle 1990s we started using the very first iterations of the online resume databases. Included among those were Headhunter.net, Career Mosaic, and Online Career Center, all of whom have been acquired by today's larger services.

It wasn't until the latter 1990s that the term "passive candidate" was first coined. It was then we learned how to use the search engines, Alta Vista and Northern Lights at that time, to search the Internet for resumes of passive candidates.

Since then it has been a constantly evolving process of using new techniques, investigating new sites to search, and the advent of using the Internet for name/lead generation as well.

For the last few years I have been training other recruiters how to source resumes and names of likely prospects for their open assignments. And in a larger sense, how to integrate the use of technology into an existing recruiting operation.

The slate of classes is extensive and includes advanced Google techniques, Twitter for Recruiters, a beginner/intermediate LinkedIn class, a class on easy formulas for resume and name generation, a class exclusively using the SITE search method, and most recently a class on how the recruiting community can make the best use of MySpace.

Visit my Swat Recruiting (www.swatrecruiting.com) website for more information on sourcing passive candidates on the Internet.

If you are a member of LinkedIn, do invite me to join your network. Visit my LinkedIn (http://www.linkedin.com/in/meberger) profile to invite me.