"....Don’t quite know what it is, but the first time I heard Polly Mackey I just thought ‘star in the making’. Only 17 years old and has potential well beyond her years. She’s going to be BIG BIG. Already creating something of a ‘buzz’ this year at the fest, I’m almost looking forward to standing back and watching the industry feeding frenzy when she gets off-stage” Cary Caldwell, SXSW Conferences & Festivals
".... I think Polly is my favourite pick at SXSW this year” Paula Moore, Senior Vice President, LP33 TV, Santa Monica CA
".... Polly Mackey's voice resounds like Chan Marshall; vulnerable, tender but somehow impassioned and brutally enticing. Keep your eye focused on this precious 17-year-old prodigy"
” Fly Magazine, LEVI'S Ones To Watch
".... Drawing upon an impressive lineage of empowered female frontpersons — from such classic rockers as Maggie Bell and Ann Wilson to the punk and new wave era’s Patti Smith and Chrissie Hynde, and onward to the contemporary milieu’s Alison Mosshart and Sharin Foo — Mackey and her band deliver the hi-nrg powerpop goods with an impossible-to-ignore panache and vivacity. Not for nothing did we pick these Brits as our “Best Kept Secret” for March. But they won’t be a secret much longer. ” Blurt Magazine, USA
>New Direction Music is a management company specialising in artist development. We also host regular showcase events at some of the UK's leading live music venues.
We offer artists and bands a radical approach to promotion and artist development.
Success in the digital age is just as much about how well you are promoted as it is about the quality of your act / material.
New Direction can offer artists a variety of management / promotional packages designed to take you to the next level.
New Direction is also affiliated with Dart Music International of Austin, Texas... a not-for-profit organisation dedicated to providing support to international artists attending US music festivals such as SXSW.
If you would like to find out more about how New Direction could help YOUR career, visit our website www.newdirectionmusic.com or email info@newdirectionmusic.co.uk.
Hey we really want to play at Blackpool Rebellion next summer but need your help to demand us to play there! All you have to do is email rebellions myspace and tell them you want us to play. All we need is 2minutes of your time n would really appreciate it. Please support us and make local music be heard. www.myspace.com/rebellionfestivals