MySpace.com - Power Player - 27 - Male - NEW YORK, New York - www.myspace.com/powerandinfluenceplayer

BIO

Robert L. Dilenschneider formed The Dilenschneider Group in October, 1991.

Prior to forming his own firm, Mr. Dilenschneider served as president and chief executive officer of Hill and Knowlton, Inc. from 1986 to 1991, tripling that Firm’s revenues to nearly $200 million and delivering more than $30 million in profit.

Mr. Dilenschneider was with that organization for nearly 25 years.

Mr. Dilenschneider started in public relations in 1967 in New York, shortly after receiving an M.A. in journalism from Ohio State University, and a B.A. from the University of Notre Dame.

Experienced in a number of communications disciplines, Mr. Dilenschneider is frequently called upon by the media to provide commentary and strategic public relations insights on major news stories. He has counseled major corporations, professional groups, trade associations and educational institutions, and has assisted clients in dealings with regulatory agencies, labor unions, consumer groups and minorities, among others.

Mr. Dilenschneider is a member of the advisory boards of the Center for Strategic and International Studies, New York Presbyterian Hospital, and the North American Advisory Board of The Michael Smurfit School of Business at University College Dublin. Bob is a member of The Bretton Woods Committee and is also a member of the board of directors of Prep for Prep. He is a member of the Board of Governors of the Leader to Leader Institute, a trustee of the Institute of International Education, and a former member of the Board of Governors of the American Red Cross. He has served on numerous corporate boards.

Mr. Dilenschneider is a member of the Council on Foreign Relations, the U.S.-Japan Business Council, the Economic Clubs of New York and Chicago, and the Florida Council of 100. He also is a member of the Public Relations Society of America and the International Public Relations Association. He is a Fellow to the International Association of Business Communicators. In recognition of his contribution in promoting New York City, Mr. Dilenschneider received the City’s Big Apple award. In 2001, he received an honorary Doctorate of Public Service degree from Muskingum College. He is a member of the Soundwaters Honorary Board.

Mr. Dilenschneider is widely published, having authored eight books including the best selling Power and Influence, A Briefing for Leaders, On Power, The Critical 14 Years of Your Professional Life, Moses: C.E.O, The Critical 2nd Phase of your Professional Life, 50 Plus!—Critical Career Decisions for the Rest of Your Life, A Times for Heroes, and most recently, Power and Influence: The Rules Have Changed. He has lectured before scores of professional organizations and colleges, including the University of Notre Dame, Ohio State University, New York University and The Harvard Business School.

“Nearly all men can stand adversity, but if you want to test a man’s character, give him power.”-Abraham Lincoln

Power and Influence
The Rules Have Changed
by Robert L. Dilenschneider

Your future is at risk. All the old rules of power and influence have changed. To succeed you need to understand and embrace the new rules. Technology and the era of globalization have revolutionized the ways to build, keep, and assure success. To cope with these changes, adapt, and accomplish your goals, you not only must gain power, but apply it with wisdom.

In Power and Influence: The Rules Have Changed, master power broker and communications maestro Robert Dilenschneider arms you with the intellectual, technical, and moral weapons – the power tools that you need to get ahead and stay ahead in this increasingly competitive world. He reveals how by acquiring the power and influence you seek and wielding it in a techno-savvy, ethical manner, you can not only advance your personal interests, but also shape a more prosperous future for society at large.

TEN RULES TO ATTAIN AND KEEP POWER

1-Accept, adapt, and accelerate—or atrophy.
2-Be prepared to start over—again and again.
3-Think innovation—forget about just keeping up.
4-Seize the opportunity in every crisis.
5- Look beyond the new rules to connect.
6- Take the heat and never compromise.
7- Keep focusing on your strengths.
8- Keep growing your network by shaving it.
9- Seek acclaim but practice humility.
10- Search for power but never forget to share it.