Boreal Mountain Resort

From left... Some of the Sentury Snowboard team Edgar Campos, Alfredo Yanas, Ben Hammond, Chris Cowell, and Alex deRoulet repping the Sentury product at the board factory in Reno.

Reno is known for its home grown talent, but sometimes it takes just a little scratching under the surface to find some of that talent tucked away in the biggest little city.
Meet Ben Harmon... entrepreneur, creator and founder of something a few short years ago would have been considered laughable. The snowboarding industry was built on the hard work of guys like these, laboring thousands of hours on drawing boards, band saws and base grinders designing something no one else has created. Locally owned and operated Ben got his start in the business after dropping his day-job as a NASA subcontractor and dropping in on the pipes, rails, and chutes that compose his industry’s canvas.
I’m talking about Sentury Snowboards. A small independent snowboard business here in Reno that represents the very meaning of what it means to shred in our Sierra Nevada’s. Snowboarding is a lifestyle, and it is Ben’s devotion to the perfect product that has influenced our community both at home and abroad.
I caught up with Ben and his trusted associate Alex de Roulet just after they had returned from a trip to Munich Germany where Sentry Snowboards was one of the 2,000 exhibitors representing some 50 countries for some 60,000 snow sport enthusiasts. These local boys were honored as finalist at the International Snow Sports Convention (ISPO). Their latest wood core composite engineering took the snowboarding industry by storm for the innovation of the lightest wood core snowboard ever created “The Artisan.”
Headquartered in Reno, their factory warehouse represents the genesis of o