About me:
RVCA is the brainchild of company Founder and Creative Director, PM Tenore. Transcending the boundaries of traditional action sports apparel, RVCA is a design-driven lifestyle brand free from passing trends. Appearing as a natural on the shelves of boutiques as on those of a local skate shop, RVCA is brought together by a group of likeminded individuals from various subcultures, a collaboration of sorts, a lifestyle within itself.
PM Tenore’s intention from the very beginning has been to create a platform for RVCA, which combines art, music, fashion and a modern lifestyle in an original way. At the forefront of this vision has been RVCA’s Artist Network Program (ANP) – a venture established to showcase the talents of accomplished as well as unknown artists who inspire our generation and push the boundaries of creative excellence.
Established to promote the genuine integrity of RVCA’s subcultures while simultaneously giving back to the community, RVCA in essence is redefining the way the market views art and fashion as represented through the balance of opposites and how they coexist: water, oil; air, land; destruction, industrialization; art, science; foreign, domestic; order, anarchy; past, present.
For RVCA, it is about today, tomorrow and life as the big picture. It is about inspiring our generation, providing something of substance and culture and above all doing it with integrity and as a united family, a close-knit community.
Wusup, jus showin luv to ya page!! Hope ya week is going great! I just dropped another single called "No Good"! When you get a chance come through and check it out.
Not really sure why or how it happened but we found and put up some of what we are calling New Old DEMOS in our player. If you get the time, maybe you’d like to listen in sometime. It would be pretty damn cool, everyone is having a lot of fun with them, we think you would also. So what is the word in your world? How are things, what is new? We want to know details. Hit us back when you have a minute or two. Peace for now!
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