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www.soft.com.sg
What does S.O.F.T. means?
Sound of Friends Together! Ya, sound kinda corny right? But hey, the site started like 10 years ago when I was younger ok. What do I know?
What is the objective of S.O.F.T.
Ah-hem. Objective. Wait... let me think....
To put it in a sentence, "Promote local music and musicians"
Would S.O.F.T. promote my band if we play like @!%^..
Hey, everyone need to start somewhere! Why not start with us? We give all our tender loving care to you - the one who dares to make the move!
About James
Used to learn the electronic organ from Sebastian Seah in primary school and then moved on to learn the piano. Was introduced to playing in a band at Pek Kio Community Centre. I think I was like in Sec 2. It was there I learned to play drums, guitar and bass. Happiest time of my life!!! The special person I want to mention here is Mr Bernard Low, the man who relentlessly go around teaching young kids to play music. His action has changed many kids' life. Giving them a skill for life.
After years of peeping through the windows of yamaha, i finally took up the synthesizer course with Khew Sin Sun. Opened my world to the computer music.
Learned to play pop piano from Victor Pillay who is also my mentor to teaching music.
During my poly days, SAE came to town and I did not wait a second to sign up. Just being able to turn those knobs makes my dreams better at night.
Went to apply for MDC (Music and Drama Company) for my NS as a soundman. Got in and had the best training possible. Hi Francis Tan!!! Cannot drink with this guy, he will drown you!!!
On the second day after ORD, joined a video production company. Boss asked if I know how to use ProTools. I said, "Nope, but I am good with computer and audio/music. Should not be a problem". True enough, I click click and things works. Basically, what I did was recording VO, putting music, sound effects to picture. Also have to follow crew to shoot. It was really fun! Everyone loves movie making. Hi Michael Fu.
Went on to work at City Music promoting the 8 track digital multi-track recorder that uses VHS. Hee..hee know what's that? Ya, Alesis Adat. Good right. Sell like hot cakes.
Quarter life crisis. Went to study at Full Sail Center for the Recording Arts. He..heee actually an excuse to holiday.
Joined a pretty big computer company after coming back to Singapore. Did mainly multimedia stuff like web, presentation...
Itchy backside and got roped to join animation company.
Started my own company since 2001. Doing stuff from web, interactive cd-rom, animation, multi-cam video shoot for concerts and performance, and anything that interest us.
Ya, there you have it. My life story.
www.soft.com.sg
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