STEEL DREAMS is a weekly half-hour television series exploring all aspects of motor sports with celebrities from all fields of speed and entertainment. From the newest custom design trends and design in motorcycles to the hottest road trips STEEL DREAMS is designed to inform, entertain and capitalize on today's fascination with speed
MTD president, John Mansfield, notes, "Steel Dreams has a history of ground-breaking cutting-edge programming and the 2006 season is no exception."
Since the initial air date in Fall 2001, Steel Dreams has been at the forefront of
new talent introductions and coverage of emerging trends. Steel Dreams was first in introducing Jesse James (of Monster Garage fame) to a national TV audience. It also aired the first national interview of famed custom bike designer/builder Arlen Ness and in featuring renown custom bike painter Dave Perowitz, Steel Dreams dubbed him the "Father of the Flame" - a moniker that both stuck and is his "trademark" signature to this day.
Now in its fifth season, Steel Dreams reaches 72% of all U.S. media markets via 171 affiliates. Executive Producer, Michel Attias, states, "We have the right vehicle, the right production team and each individual episode is a powerhouse in and of itself... we are looking forward to what we believe to be our best and most exiting season ever."
PROGRAMING
Motorcycles are just the beginning of STEEL DREAMS program lineup. With STEEL DREAMS tie-ins to speed, sports, and celebrities, the themes and location of future shows are unlimited!
STEEL DREAMS is shot in the most exciting locations in the world... places where the RICH and FAMOUS go to relax with the toys they so love. From the canyons of Malibu... up the Pacific Coast Highway to Seattle, we will ride the streets of New York City at high speeds and roar in a speed boat across Biscayne Bay while barely touching the water. STEEL DREAMS will feature the most outrageous cars, bikes, boats and planes money can buy.
Join us for behind the scenes action at The Indy 500, The Dayton 500, the Kentucky Derby, PGA Golf
Tournaments, Hydro-Plane races and so much more.
Bottom line is... if it's shiny, goes fast and costs lots of money... we've got to check it out!!
It's not motor sports on TV it's Steel Dreams TV. Real life action.
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