"Watts looks to breathe fresh air into the polluted state of rap...you can expect to hear more of the man the game needs." -BALLERSTATUS.COM
"(He’s) in the process of doing something major -- it’s only a matter of time before you’re saying the game needs James." -HERFECTION.COM
"He’s an example of trueness of self and reality...Watts appears to be a taste of what is missing in the industry." -HIPANDPOP.COM
"Everyday there is an emcee without credibility or talent who attempts to dictate what hip hop needs -- James Watts is not that MC." -KICKSCLUSIVE MAGAZINE
"James Watts is one of the most impressive dudes on the circuit right now. Watts is nice on the mic and the board." -MUSICNOTES MAGAZINE
"Watts’ ability to create tracks with daunting lyricism has helped him to draw distinctions from his counterparts." -NOBODYSMILING.COM
"(His music) boasts production and lyrical genius, paving the way to a successful career for the Jersey native.." -YORAPS.COM
Every once and again an artist emerges from a given genre representing something fresh, challenging the idea of what it means to be a musician in his
or her field. Individuals such as this are a rarity in a profession where poor imitations of greatness and lackluster artistry are celebrated year after year.
In 2005, J.A.M.E.S.Watts was such an artist. Virtually appearing out of nowhere, this upstart MC/Producer from New Jersey placed his talent on the map,
once again redefining what it means to be relevant in the saturated market that is contemporary hip-hop.
Writing rhymes since the age of ten, he grew up on the sounds of some of rap music’s most prolific artists; people who aimed to make a definitive
statement, whether it violent or political, gangster or revolutionary. Under the influence of his older cousin, a DJ at the time, J.A.M.E.S. began to study
albums ranging from Dr. Dre's West Coast opus The Chronic to Nasty Nas' Illmatic. From this, he developed a well rounded idea of what hip hop meant.
He began to see it as an art form without restrictions or borders, and used its diverse influences to immerse himself in a plethora of other types of
music. Of this time in his life, he states, "I was fortunate to be exposed to all of this great music at an early age," he says. "I started really loving hiphop
at a time when it was pure, raw, and honest, before it reached the mainstream and became the dominant youth culture. At the same time, I was
able to be there for that transition, and I watched it grow into what it is today; I think it's still beautiful. I'd like to think I'm a product of both worlds."
+ click the graphics below to download today's featured music! + NOW AVAILABLE: THE 12 MINUTE MIXTAPE! CLICK COVERS TO DOWNLOAD!
"Dream On" Commercial + Directed By James Watts [2008]
Hey dude..its been a min since I've heard 4rm u hope everything is going ur way. Me I been too preoccupied with work n school n staying on my grind. n e ways get at me man!
Watts whas good man? Everything's good over here, jus bubblin the video and mixtape right now. Workin on some other projects for the summer. Whatup with you?