Seventyseven

About me:

Love music? Love fashion? Join the dots with UK label Seventyseven… this is Streetwear with Beat™.

So much more than just a number, Seventyseven is growing to become one of the UK’s premium independant streetwear labels closely linked to the DJ scene due to its music influenced apparel.

Sampling from the good times culture that inspires it – street, house, funk, rock, punk, hip hop, electronic, fashion, art, graffiti, pop culture - anything goes. The label offers an innovative and unique approach to essential street/casual wear.

Seventyseven can be purchased from an extensive list of independent retailers which can be found on our stockists page on our new official webiste or you can buy the entire current collection online from the site. Check out www.seventyseven.co.uk

Coming soon! - For Autmun/Winter ‘09 say hello to the multi panelled Force Jacket, the hot Tri-Colour Windbreaker Jacket and the brand new retro styled Motion Tracktop just for starters. There’s also a selection of unique denim wear, plus new knitwear & bang up to date shirting styles all backed up by a prolific range of graphic print based t-shirts and hoods.

At the very heart of the fabulous new collection is the brands affiliation with music – check out the iconic I Love 77 t-shirts, Vinyl Rules hooded sweats & the best selling Smiley Face t-shirts. Alongside these you’ll find an ever-expanding range of accessories - currently including a selection of wallets, belts and beanies.

In its short but prolific lifespan Seventyseven has found itself clambering to the top of the fashion ladder, maintaining its roots to be elevated above the everyday run of the mill mainstream labels & be sought after by only the craftiest purveyors of the finest street apparel.

Those who covet that something different to stand out from the crowd should look no further - this is Great British streetwear, designed and distributed on home soil. This is Seventyseven… Streetwear with Beat™!

Thanks for dropping by…