Tokyo Diiva was born in the late 80s in the Swagg City of New York to Jamaican parents. As the middle child between four siblings, Tokyo quickly learned how to get attention. She was the funny one, the outgoing one and the entertainer of the family. Her father was in and out of jail and as a result, she was raised by her mother alone. It was her mother who instilled a strong work ethic that Tokyo still displays today – these deep seeded characteristics have resulted in Tokyo spending countless hours in the studio, writing and rehearsing. At a young age, Tokyo decided she wanted to be a model/actress. At the age of 6, she went to Barbizon school for modeling where she learned how to strut her stuff. This helped shape Tokyo’s musical sensibility and attitude. Lyrics about feeling hot and walking tough are fun, sexy and competitive.
Tragically her first manager and very close friend died suddenly of a heart attack. Tokyo was left on her own to develop mad skills in the self promotion department. In the fall of 2006 Tokyo was discovered rapping along to her iPod on the F train at Rockefeller Center. It wasn’t long until success came knocking on her door. Tokyo co-wrote and co-produced the song “Welcome to the Bad Girls Club” that can be heard weekly on the Oxygen network as the opening theme for the reality show “The Bad Girls Club.” Tokyo’s MySpace is a prime example of a new media sensation with over 20 million song plays and over 2 million profile views in less than two years. It wasn’t long before Tokyo landed in the 1 spot for unsigned artists on MySpace. This amazing achievement prompted MTV to invite Tokyo to be the first unsigned artist to perform on the network's popular TRL show. As a result Tokyo has been dubbed one of fashion’s hottest new trendsetters throughout the US and other countries.
Tokyo’s Juice Krew alone has become its own cultural phenomenon with skaters, singers, rappers, dancers, clothing designers and most importantly, trendsetters. She is the founder and CEO of the fan based Juice Krew and appoints the Presidents of local Juice Krew clubs that hold auditions for new members within their own city. Over 20 US cities have formed their own Juice Krews and it’s continuing to grow everyday.
Tokyo describes her style as “A futuristic twist on Emo with a sprinkle of animation --NOT retro!!” Tokyo Diiva’s musical influences range from a variety of artists from the 80’s and 90’s such as Madonna, Michael Jackson, Gwen Stefani, Cyndi Lauper, Janet Jackson and Biggie. Tokyo describes her Music as “Rap with a major POP and ROCK infusion and a touch of IDGAF [giggles] I make anthems that everybody can relate to, especially for all of my dope female fans. The girls love me because I am a leader, a role model and they love me because I say exactly what they are dying to say, but don’t feel like they can. I help give them a voice. I am so "extra" with the way I talk and dress, and the Boys love me because they want to date me. . . .I am on my way, I am going platinum and I am going to become an industry icon, so keep your eye out for me.”
On Tokyo’s iPod you can find everything from her childhood influences to current artists such as, My Chemical Romance, Paramore, Aerosmith, MIA, Santogold, Kanye West, OLD School R&B, and lots more! “Anything that makes me want to dance in the mirror and sing the words is a winner with me!!” With a major fan movement, talent, and swag like this -- Tokyo Diiva was born to be a superstar. Her passion, beauty, talent and determination only point one way...to the top.
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