My name is Lori Leach-Forster, and I am the CEO of Zenful Creations, Inc., and the Creative Director for iKarma, Inc. I have built my business on usable, well structured web solutions, and clean graphic design. I am an advocate in the use of web standards for making the most usable product for my clients, and educate them and my alliances in its importance for their web future.
I have been working on the internet since long before there were pictures, and really started to "get it" in 1997, when I created Zenful Creations. I have worked most of my years as a freelancing professional, but have had the opportunity to work in Leadership positions for several successful internet ventures and local corporations as well. I have preformed as the Creative Director for several companies but when asked I like to say I am an "Information Architect" or "Corporate Communications Specialist", as those too well define what I do in business.
As a internet professional, I educate businesses in making the most of their communications through creative, and strategic brand design and implementation. I evangelize the importance of permission marketing vs interruption marketing, and business-networking to enhance relationships and engage new customers and alliances.
