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ATLANTIC CONNECTION FALL 2009 TOUR

Biography

A few things should come to mind when you think of Atlantic Connection—diverse production skills, a unique approach and a solid musical foundation. Nathan Hayes, aka Atlantic Connection, began his music career in 1999 as a producer for the Drum n Bass powerhouse Basic Operations who became one of the highest-selling artists in America’s electronic music history.
After solidifying his place among the ranks of the electronic music elite, Hayes launched Atlantic Connection in 2006. He chose to work with record labels very selectively this time around. Atlantic Connection released songs on Creative Source, Soul:R, CIA, Advanced, Dispatch, Soundtrax, Liquid V, Spearhead and Fokuz Records.

Hayes then found his true passion—operating his own record labels. Former Nu Urban UK Public Relations honcho, Jeryl Wilton, was largely responsible for launching Atlantic Connection back into the spotlight in 2006. In early 2007, Hayes had several productive meetings with his management, and he teamed up again with Wilton to launch Westbay Recordings. Hayes quickly found himself the center of a great deal of press attention. From message board forums to blogs and magazines, including XLR8, Knowledge, ATM, Rinse and Bassline, he spent a lot of time explaining what he was up to and what he planned to do next.

In 2007, Westbay made its debut release: Atlantic Connection’s “Whatchu Know” ft. MC Deviant. This tune is a superior blend of percussive hits and vocal swagger. At the time, Hayes was taking some serious headspace to reflect on his move from North Carolina to Los Angeles; a move that would change his life forever. Inspired by this change, Westbay also released “Leaving Home,” a track that blends effortless class with deep emotion. Westbay Recordings got an impressive response, and the hundreds of devoted fans that knew Hayes as the pitch-hitter of Basic Operations devoured the new releases coming out of Westbay. A huge string of hit releases followed from Atlantic Connection, including the might “Can’t Destroy Love,” “Rocksteady” and “Grapevines” (ft. Makoto).

By late 2008, Atlantic Connection produced an LP that “changed the way producers are [sic] writing albums.” Tommorow’s Not Enough was a 15-track long masterpiece featuring a huge host of guest artists and showcasing Hayes’s genre-crossing talent. Tali, Armanni Reign, Lynx, Minds One, L.A. Riots, Hot Pink Delorean, McClain Sullivan, Julz the Huntress, Youngman MC and several others all lent their talents, and Westbay Recordings was able to show exactly how top notch of a production it had become. Westbay Recordings is now home to Atlantic Connection’s music and the music of some of the most talented producers that Hayes has encountered. It is truly a top-notch production.

Tomorrow’s Not Enough kicked open even more doors in the production world for Atlantic Connection and Westbay Recording. Hayes has gone on to produce tracks for a plethora of up and coming vocalists. The Atlanta-bred R&B pop sensation Tetris, who has written for both 112 and Ciara, has recorded on Hayes’s tracks. The North-Carolina based singer songwriter McClain Sullivan and electro superstar Whiskey Pete have also worked with Atlantic Connection. Most recently, Atlantic Connection has been working with Will Gill from The Real World: Hollywood and is helping some major artists put together new demos. Atlantic Connection is a solid producer that works across all genres and consistently turns out the hottest beats, and he’s also proved himself as a businessman.

This year, Hayes and Wilton have launched Westbay Publishing, a full in-house music placement and royalty collections agency. They made this move to ensure momentum commercially for both Atlantic Connection and the artists signed to Westbay Recordings.Through perseverance, hard work, and a true understanding of musicality and humanity, Nathan Hayes has seen many of his dreams come true. The Atlantic Connection sound is like no other—inspiring and soulful, and Hayes plans to continually expand his business through his musical savoir faire in the coming years.

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