The focus of the label will be releasing mp3 versions of the music in the web, but also physical objects. In order to do so, the modus operandi will be the following:
1. totally free release of an ep (about 10-15 minutes) in the web. If listeners enjoy this release then they will have the opportunity to make donations via SellYourRights service in order to reach a minimum acceptable value. This value will support the physical edition of the album.
2. Once the limit is reached an album (about 30 minutes minimum) containing the ep will be released in the web for everyone to enjoy.
3. Simultaneously to the release of the album on the web, physical copies will be produced and more promotion through specialized magazines and radios will be made, and anyone can buy it. The physical edition will have a careful design, so that the buyer can extend is pleasure from having an object with him (in some cases bonus tracks can be included)
Feedback Loop label will release very few editions per year (only 3-4 maximum).