Parvez, AKA, "The Dub Factory" was born in Birmingham (UK).
"As an Asian living in a multi-cultural area of Leicester I had a variety of influences as a youth. Reggae was the main music at that time. The big basslines echoed off the walls day and night and just became part of my life".
I started my musical career at the age of 19 in a rock band called 'Unison', I admit that I would have never bought any of the music the band made!! I then went onto joining a reggae band called 'Aduwa'. But this band was soon to disperse when I decided to take on a more serious role in my music, as a multi-talented musician and singer who is heavily influenced by such luminaries as Bob Marley, Black Uhuru, Aswad and Steel Pulse, I created 'The Dub Factory'. I created a number of fresh sounds which leaned more towards the ears of those heavily into roots reggae with no Indian influence whatsoever. But this was soon to change and the eastern flava was soon to play a major part in my passion of roots reggae music. My 'OWN roots' came through when I collaborated with the mighty Ram Shanker. Like 'hand' fits in 'glove', so too, did, the eastern introduction to roots reggae ...hence the birth of qawali/reggae music. Taking my new born music on the road was a huge success, taking the headline act at the Sunplash in Germany and then onto tour the whole of Europe.
They felt the same vibe as me, that the coalition of traditional qawali's and reggae was a great concept. In 1999 Ishq Records, showcased 'The Dub Factory' in Miami, USA to a thunderous response .
"My main objective now is to take reggae music into another dimension. Roots reggae music is my heart and soul and that is what I will put into all my future albums. I want to make some noise in the music industry. It's hard to break through or to be given a chance to be heard. Now that I'm over that hurdle I want to make my mark and be known as one of the best Asian Reggae producers ever to come out of the UK..."
"I am an Asian from an Eastern Land, Making roots music for every nation, No matter if your black, white, Chinese or Indian, I, have the rhythm to conquer everyone...."
Unique in name and unique in sound...'The Dub Factory'.
Yes yes Parvez.... Nuff love and REspects to you sir. Love to hear your sounds, they are stronger than ever. Hope the shows go well.... Oneness... Fatman
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